We adhere to the three principles of circular design: designing out waste and pollution, keeping our products and materials in use, and regenerating natural resources.

We engage in smart design from the beginning of our product development process right through to the end in order to consciously manage resources.

Our creations are made using a regenerative approach, taking existing waste materials that have already reached the end of their product lifecycle and giving them new life.

We produce social and environmentally friendly handbags made from biodegradable up-cycled plant fibres, building economically viable systems that provide additional income to local farming communities.